Program Description
Visual communication has more to do with the way images can be used than how to make them. Graphic design is part of this major, but the other part includes a solid communications foundation. This major is about putting images together in a way that will effectively communicate or sell, providing basic foundations for leadership roles in advertising and marketing.
Mission
The mission of the Department of Communication and Media is to prepare credible, creative Christian professionals for a world where the mastery of communication skills and technologies is essential. We accomplish our mission by helping students produce, publish and perform original work that is both ethical and effective.
Career opportunities
The study of communication will help you develop useful skills in such fields as ministry, mass media, theatre, business, government and social services. Our program is particularly appropriate for positions involving public relations, broadcasting, corporate communication, public information management, employee communication, training and development, and print journalism.
Program strengths and emphases
The study of communication at Spring Arbor University is a hands-on experience, with a foundation in classical and Christian perspectives. All students complete a core sequence that promotes a thoughtful and ethical understanding of communication principles and best practices.
Throughout the program, you will apply these principles. We offer extracurricular opportunities in writing, acting, broadcasting, designing, producing and researching in addition to practical hands-on experiences in the classroom. Our students win awards in state and national competitions, and engage in meaningful internships.
See Communication and Media for information about other Department of Communication and Media programs and program strengths, descriptions of COM courses, and career opportunities.
The following majors are also offered through the Department of Communication and Media: